71% of U.S. adults use Facebook (Pew, 2025)
Verified Confidence: high
Primary source found; it says the same thing, the scope matches, and it is reasonably current.
- Commonly cited as
- "What percent / share of Americans use Facebook?" / "How many US adults use Facebook?" / "71% of US adults are on Facebook"
- True origin
- Pew Research Center — Americans' Social Media Use 2025 (Nov. 20, 2025)
- Type
- Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.
- Year
- 2025
- Data as of
- Survey fielded Feb.–June 2025; published Nov. 20, 2025
- Last checked
- What the source says
Most Americans (71%) also report using Facebook.
- Method & sample
- Pew Research Center NPORS survey of 5,022 U.S. adults, Feb. 5–June 18, 2025; address-based sample, web/mail/phone, weighted to the U.S. adult population.
- Drift between quote and source
- None — 'ever use', not daily use; 37% say they visit Facebook several times a day (separate Feb.–March 2025 survey)
- Interest
- n/a (nonpartisan research center funded mainly by The Pew Charitable Trusts).
Safe rephrasing
In Pew Research Center's 2025 survey, 71% of U.S. adults said they use Facebook; its share has been roughly stable for years.
Sources we opened
Machine-readable: /api/claims/pew-us-adults-facebook-71-percent.json · Last checked 2026-10-16